Creative Talks
We connect extraordinary minds with extraordinary audiences.
Custom speaker experiences crafted for brands, institutions, and landmark events.
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Featured Speakers
EZRA ÇETİN SOYAY & TUBA ÇETİN
Two visionary names designing the future at the intersection of fashion, technology, and sustainability
Ezra Çetin and Tuba Çetin are pioneering figures working on the production and retail models of the future, bringing together fashion, technology, and sustainability through a human-centered approach.
As co-founders of EZRATUBA and ZETA Technology, they develop systems that give new meaning not only to the design of products, but to the entire lifecycle from production to consumption. Their work focuses on circular economy, traceable cotton, wearable technologies, and AI-powered retail solutions.
Through their roles on the Board of Directors of the Agriculture and Technology Association, along with their strong ties to WWF-Turkey, they contribute to nature-focused, data-driven, and sustainable transformation models.
As co-founders of TREYN Creative Animation & Interactive Game Studio, they bring creativity and technology together through next-generation experience design.
RARE FIBERS – Hydroponic-Style, Waterless, and 100% Natural Bio-Organic Colored Cotton, a venture they co-founded, presents a powerful vision for the future of sustainable production through its innovative approach to growing naturally colored bio-organic cotton without water.
In their talks, Ezra and Tuba offer an inspiring perspective on fashion technologies, sustainable production, circular design, AI-powered retail, and the creative business models of the future.
Talk Topics
- Fashion Technologies
- Sustainable Production
- Circular Design
- AI-Powered Retail
- Creative Business Models of the Future
Featured Speakers
SERDAL KORKUT AVCI
Industrial Product Design • Artificial Intelligence • Design Education • Innovation Leadership
Serdal Korkut Avcı is an original thought leader who manages industrial design on a global scale, explores artificial intelligence as a design discussion partner, and brings this discovery to both the corporate world and academia.
Having spent decades of his 30+ year career as Executive Director of Industrial Design at Beko/Arçelik, Avcı managed a design organization operating across more than 17 brands and 140 countries at an international level. During this time, he built teams that won over 200 international design awards and constructed one of Europe's leading corporate design structures.
Today, redefining the role of artificial intelligence in design processes, Avcı positions AI not as a tool that replaces creativity, but as a partner that deepens thinking and broadens discussion. This perspective forms the essence of his talk "Artificial Intelligence: A Design Discussion Partner," which he has brought to stages at platforms such as AWS Summit Dubai, FDI 2025, and Alive '25.
Integrating artificial intelligence with design education through the IDExAI course at Özyeğin University, where he serves as a visiting lecturer and process consultant, Avcı shares his vision that this new communication loop will grow and support the entire process as a learning structure in training future-ready designers.
He has been a member of the iF Design Award jury since 2016, most recently participating in the Final Jury held in Hamburg in 2026. He continuously updates his theoretical foundation with business strategy and data analytics certificates from MIT, Harvard Business School, and the University of Cambridge.
Blending his analytical perspective rooted in aviation and aeronautical engineering with decades of stage experience, Avcı places the future of industrial product design, the boundaries of human-machine collaboration, and the transformation of creative institutions at the center of his talks.
Talk Topics
- Artificial Intelligence Is Not a Tool, But a Discussion Partner
- The Transformation of Design Intelligence: A New Dialogue Between Human and Machine
- Design Leadership at Global Scale: 17 Brands, 140 Countries, One Vision
- Design Education for the Future: Learning and Thinking with Artificial Intelligence
- From iF Design to the Classroom: Redefining Standards of Excellence
- Unfiltered Design: Artificial Intelligence Didn't Change the Filter, It Made It Visible
Featured Speakers
PROF. DR. GÖKNUR AKÇADAĞ
History • Social Transformation • Women's Studies • Cultural Diplomacy
Prof. Dr. Göknur AKÇADAĞ graduated from Ankara University, Faculty of Languages, History and Geography, Department of History, and completed her master's and doctoral studies in the same field. She worked at İnönü University and the Department of Human and Social Sciences at Yıldız Technical University. She conducted postdoctoral research as a visiting faculty member at METU (2003) and at the State University of New York – Binghamton University, Fernand Braudel Center (2007–2008).
Between 2011 and 2018, she served as Head of the R&D, Projects and External Relations Department at the General Directorate on the Status of Women, Ministry of Family and Social Services. She served as Country Representative and National Focal Point for the Council of Europe Gender Equality Commission (2011–2018), and as Vice Chair of the Gender Equality Commission of the UNESCO Turkey National Commission. She was selected as one of seventy women worldwide as a Global Champion on the UN Women – Women's Economic Empowerment Platform (2016). She was accepted into the International Leadership Visitor Program in the field of "Combating Domestic Violence, Gender Equality" (USA). She is a member of the Darüşşafaka High Advisory Board and a contributor to the Turkish Journal (New York).
Since 2018, she has been working at Istanbul Nişantaşı University, where she serves as Head of the History Department and Director of the Women's and Family Studies Research Center. Prof. Akçadağ has organized and led numerous projects and events in the field of women's studies, including a project titled "Equal Opportunities: Women's Empowerment Training Program for Small Businesses," supported by the EU Civil Thinking Program (2025). With a multidisciplinary approach, Prof. Akçadağ focuses on combining her academic expertise with popular history storytelling and narrative.
- History, International Relations, History of Humanity, Ottoman History
- Social Structures and Historical Transformations
- History of Everyday Life, History of Coffee, Cultural Diplomacy
- History of Inequality, Wars, Visual History through Photography
- Turkish-American Relations, Turkish-Japanese Relations
- Intellectual and Cultural History of Europe
- Gender Equality and Women's Empowerment
- International Developments and Conventions on Women's Rights
Featured Speakers
CEM ÇERÇİOĞLU
Technology, Digital Transformation and International Growth Strategies
With over 25 years of experience in the technology sector, Cem Çerçioğlu is a senior executive specializing in international growth strategies, leadership, digital transformation, and technology ecosystems.
Throughout his career, Çerçioğlu has held key leadership roles at world-leading technology companies such as Intel, Samsung Electronics, Monster Notebook, and Medion AG, shaping growth strategies, brand development, business development, and channel management processes in Turkey, Europe, and the Middle East.
Not merely following the rapidly changing dynamics of the technology world but standing on the decision-making side of this transformation, Çerçioğlu contributes to preparing organizations for the future with a broad perspective spanning from artificial intelligence to digital transformation, from global competition to next-generation business models.
Thanks to his experience across different geographies, he has closely witnessed companies' processes of entering international markets, shifting consumer behaviors, and technology-driven growth journeys, leading numerous transformation projects with an approach that bridges strategy and execution.
Today, working at the intersection of technology, innovation, and leadership, Cem Çerçioğlu shares his experience on managing change, creating sustainable growth, and preparing for the future of business. In addition to technology and artificial intelligence, the transformation of gaming and e-sports ecosystems, the digital behaviors of younger generations, and the impact of the gaming world on the future economy are also among his areas of interest.
Talk Topics
- The Future of Business in the Age of Artificial Intelligence
- How Does a Turkish Brand Go Global?
- Beyond Digital Transformation
- The Leadership of the Future
- New Rules of the Game in Global Competition
- Technology Trends and Understanding the Future
- How to Build an Innovation Culture?
- Growth Strategies and New Markets
- The Gaming Economy and Next-Generation Consumer Behavior
- E-sports, Communities, and the Future of the Digital World
- From Gaming to Business: Understanding the Code of the New Generation
Featured Speakers
KADİR CERAN
AI & Innovation Leader – Digital, Green and Cultural Transformation Strategist
Kadir Ceran is one of Turkey's leading transformation leaders, with nearly 30 years of international experience in artificial intelligence, innovation, technology management, R&D, and sustainable transformation. In a ranking compiled as part of LinkedIn's research on AI and innovation, he was listed 2nd among the most influential figures in Turkey's business world.
Throughout his career, he has held senior leadership roles in R&D, technology, innovation, digital transformation, and global program management at world-class organizations including GE Aerospace, Ford Motor Company Germany, Siemens Digital, Bosch Siemens Hausgeräte, Arçelik (Beko), and Stellantis (FIAT-Tofaş). Under his leadership, the TOFAŞ R&D Center was named "Turkey's Best Automotive R&D Center" in evaluations by the Ministry of Industry and Technology.
A graduate of ITU Mechanical Engineering, Ceran completed his master's degree in Design Engineering at Gebze Technical University and pursued doctoral studies in Industrial Product Design at ITU, conducting academic research on design management, innovation systems, user experience, creative problem-solving, and technology strategies.
Through KiRi Advanced Research, the company he founded, Ceran provides strategy, innovation, AI, and transformation consulting to organizations, and serves as a TÜBİTAK TÜSSİDE-certified Digital, Green, and Human-Centered Transformation Leader.
As Deep Technology Director of Founder Institute Turkey, Ceran bridges the Silicon Valley entrepreneurship ecosystem with Turkey. He has served as a LEAR in EU Horizon 2020 projects, and contributed to the technology and industry ecosystem as a TÜBİTAK Reviewer and Independent Hamle Program Auditor. He is also an ICF-certified Executive Coach, EELISA member, ITU GINOVA Advisory Board Member, and Founding President of the Digital Transformation and Sustainability Association (DDSDER).
Having served as a key expert and team leader in European Union, World Bank, and UNDP projects, Ceran has provided training and consulting to over 1,000 companies across more than 20 countries.
Talk Topics
- Artificial Intelligence and the Future of Business
- Innovation Culture and Corporate Transformation
- Digital, Green and Cultural Transformation (Triple Transformation)
- Deep Technologies and Next-Generation Ecosystems
- From R&D to Innovation, From Innovation to Value
- Future Leadership and Transformation Management
- Sustainable Competitiveness and Technology Strategies
- National and International Funds and Grants
Featured Speakers
SEBLA KUT
Cultural Heritage, Exhibition & Experience Design, Museology
With more than 15 years of experience in cultural heritage and museology, Sebla Kut develops projects that transform visitor experiences by bringing content, space, and storytelling together through a holistic approach. From exhibition design to heritage-based education programs, and from games to interactive experience concepts, her work turns cultural spaces into living and participatory experiences.
After leading marketing and communications at Arter Design and Istanbul Modern, she has been developing UNESCO-awarded museum and cultural heritage projects within Komet Cultural and Arts Projects, the company she co-founded, while also providing strategic and creative solutions in exhibition and experience design.
As a member of the Cultural Heritage Commission of the Bergama Culture and Arts Foundation, she develops projects for the protection and promotion of tangible and intangible cultural heritage, and carries out collaborations that bring together diverse stakeholders.
She also contributes to teacher training and capacity-building efforts in museum education as a scientific board member and trainer within the Ministry of National Education, while providing marketing and communications consultancy for the creative industries.
Areas of Expertise
- Transforming cultural heritage into experience
- Visitor experience design for museums
- Cultural and natural heritage education
- Communication strategies for the creative industries
Featured Speakers
M. TARIK HOTAMIŞLIGİL
Observer of Life • Traveler • Writer • Photographer • Wood Artist
Certified Accountant with over 40 years of professional experience
M. Tarık Hotamışlıgil is a traveler, writer, photographer, and creator who, while pursuing a career as a financial advisor, has chosen throughout his life to observe people, cities, cultures, and stories.
Born in Istanbul, Hotamışlıgil lived in various cities across Turkey during his childhood and youth due to his father's civil service postings. Each new city was not merely a change of address, but an opportunity to get to know people, ways of life, and cultural diversity. After completing his education in Ankara, he returned to Istanbul and has been working as a financial advisor since 1981.
Yet what defines him is not only his profession, but the way he understands and tells life.
Over the years, he has traveled to different parts of the world, observing, photographing, and writing about people's everyday lives. He sees his travels not merely as a tourist experience, but as a way of understanding different societies, cultures, and human stories.
Alongside writing and photography, woodworking has also become an important part of his life. He sees wood not merely as a material, but as a form of expression representing patience, labor, production, and creativity. He regards each handcrafted work as a quiet dialogue between a person and themselves.
Also actively involved in social solidarity and volunteer work, Hotamışlıgil was among those who supported the Örnekevler Life Village project established in Hatay after the earthquake. He contributed to the formation of the "Butterfly Effect" exhibition, which focuses on the healing and unifying power of art, and has taken on active responsibility in social responsibility and solidarity projects.
Continuing to think and create on human relationships, different cultures, belonging, happiness, tolerance, and the culture of living together, Hotamışlıgil believes that understanding, empathy, and unconditional sharing in every relationship — from the individual to the family, from the family to society — form the foundation of a happier, more productive, and more creative life.
In the ETC Creative Talks selection, he shares his experiences — from travels to human stories, from photography to wood art, from professional life to the culture of living — with a sincere, thought-provoking, and inspiring perspective. Because for him, life is not merely to be lived, but a journey to be observed, understood, and shared.
Talk Topics
- Traveling or Learning to See?
- Human Stories from a Traveler's Notebook
- Lives Told Through Photography
- Wood, Patience, and the Story of Creating
- Small Observations on Happiness
- Different Cultures, Common Human Conditions
- Beyond Professional Life: Learning from Life
- Tolerance, Empathy, and the Culture of Living Together
Featured Speakers
HİKMET TANRIVERDİ
Entrepreneurship • E-Export • Digital Transformation • Artificial Intelligence
Hikmet Tanrıverdi is a business leader who has founded, grown, and transformed companies in textiles, foreign trade, e-export, and technology, with over 35 years of entrepreneurship and management experience. He has played an active role in Turkey's production, export, and trade ecosystem for many years, experiencing the changing dynamics of the business world both on the ground and at the management level.
Tanrıverdi began his business career in 1979 by founding his first company, İnci Fermuar, and in the 2000s established Tanrıverdi Investment Holding, which brought together 18 companies. As the founder and chairman of GİSAD Foreign Trade — the first company in Turkey to surpass the $1 billion export threshold — he took pioneering roles in opening Turkish brands to international markets, and participated in the IPO processes of TGS A.Ş. and Etiler Marmaris.
In 2016, Tanrıverdi founded one of Turkey's first e-export companies, helping approximately 70 brands enter international markets. In addition to his active role in the business world, he has held important positions in industry and civil society organizations. He served as President of the Istanbul Ready-to-Wear Exporters' Association (İHKİB) from 2008 to 2018, President of the Malatya Civil Society Organizations Union (MASTÖB) from 2006 to 2008, and as Founding President of the Merter Industrialists and Businessmen's Association and the Garment Sub-Industrialists' Association. He served as a Board Member of the Istanbul Chamber of Commerce and currently continues his work as an ITO Assembly Member, Vice Chairman of the Board of DIŞYÖNDER, and Founding Vice Chairman of the Board of MİAD.
Having fully focused on artificial intelligence for the past three years, Hikmet Tanrıverdi conducts training, consulting, and application development work on companies' digital transformation processes, AI integration, and productivity improvement. He designs custom AI use-case scenarios for businesses, builds automations that accelerate business processes, and develops AI-powered solutions for various sectors.
- How Should Companies Transform in the Age of AI?
- Artificial Intelligence for SMEs and Family Businesses
- The New Era of E-Export: Going Global with AI
- From Entrepreneurship to AI: A Look at the Future from 35 Years of Business Experience
- AI Automations in Business Processes
- AI Is Not Just Technology — It Is a New Management Culture
Featured Speakers
MİNE ATAMAN
Agricultural Writer, Strategist, Entrepreneurship Coach; Rural Development Expert, Brand Consultant, and Professional Speaker
One of Turkey's leading thought leaders in agriculture, food, sustainability, and cultural memory, Mine Ataman has been providing strategic consultancy to a wide ecosystem — from public institutions to the private sector, from local governments to social enterprises — for over 20 years.
Reading the story of the land not only through the lens of production, but through culture, history, brand, and future vision, Ataman is a distinguished figure who creates impact through the projects she has developed in agricultural communication and sustainability.
Author of "Cennette İlk Sofra" (The First Table in Paradise), "Şehrin En Köklüsü" (The Most Rooted in the City), and "Birinci Açlık Savaşı" (The First Hunger War), Mine Ataman brings together Anatolia's ancient memory, the cultural meaning of the table, and the future of food through powerful storytelling.
In addition to the Tam Buğday Zamanı (Whole Wheat Time) and Anadolu Mayası (Anatolian Sourdough) campaigns she created, she is the founder of Meci Türkiye — focused on generational renewal in agriculture — Turkverse, a tree awareness initiative in the metaverse, and Tohum Okulu (Seed School), a project centered on agricultural literacy.
As a TEDx speaker, television presenter, podcast host, and strategist, Mine Ataman offers brands an inspiring and powerful perspective on sustainability, cultural heritage, rural development, innovation, and next-generation storytelling.
- Roots, Culture, and the Future: New Storytelling Territories for Brands
- From Sustainability to Cultural Impact: Next-Generation Brand Building
- The Memory of the Table, the Consumer of the Future
- From Soil to Brand: A New Era in Storytelling
- Food, Culture, and Brand: Narratives Shaping the Future
- From Anatolia to the Future: From 10,000 Years of Story to Brand Strategy
- Agriculture 5.0 and the Consumer of the Future
Featured Speakers
TANKUT MÜLAYİMSİ
Entrepreneurship • Innovation • Business Development • Ecosystem Strategies
Tankut Mülayimsi is an ecosystem developer and business strategist with over 20 years of experience in entrepreneurship ecosystems, corporate innovation, business development, and international growth strategies.
Throughout his career, he has led the establishment of strong collaborations between entrepreneurs, investors, public institutions, and the private sector across a broad ecosystem spanning from technology startups to corporate companies, from technoparks to entrepreneurship platforms. He believes that innovation is not just about generating new ideas, but about bringing the right people, institutions, and opportunities together around a shared vision.
Through his leadership roles at organizations that have shaped Turkey's entrepreneurship and innovation ecosystem — including Nurus, Kolektif House, Yıldız Teknopark, and İTÜ ARI Teknokent — he has contributed to numerous strategic projects on startup ecosystem development, corporate entrepreneurship, community building, business development, and international partnerships. Today, he continues his consulting and mentoring work across areas ranging from startup scaling processes to corporate innovation journeys.
In his talks, he approaches entrepreneurship not merely as founding new companies, but as creating new value networks, developing sustainable partnerships, and designing ecosystems that grow together. While highlighting that collaboration is increasingly replacing competition in the changing business world, he emphasizes the importance of an ecosystem-oriented thinking culture for organizations to prepare for the future.
In the ETC Creative Talks selection, he shares his experience spanning from entrepreneurship ecosystems to corporate innovation, from strategic business development to international growth models — with inspiring examples, powerful insights, and a future-focused perspective.
- The Future of Entrepreneurship Ecosystems
- Corporate Innovation and Open Innovation
- Strategic Business Development
- Startup – Corporate Collaborations
- International Growth Strategies
- Next-Generation Business Models in Entrepreneurship
- Ecosystem Leadership
- Community Building and Network Management
- Scale-Up Strategies
- The Future Culture of Entrepreneurship
Featured Speakers
YASEMİN MISTIKOĞLU
Climate Journalist • Climate Communication Trainer • Sustainability Communication Expert
Yasemin Mıstıkoğlu is a communication expert with over 30 years of experience in journalism, climate communication, and sustainability.
Mıstıkoğlu began her journalism career in 1992 at Anadolu Agency and served for many years as a politics and parliament correspondent at Turkey's leading media organizations including STAR, NTV, Kanal D, and TRT. Combining her reporting experience with a public-interest communication approach and specializing in various fields, she has focused her work on climate crisis and sustainability communication since 2019.
Today, as a climate communication trainer and sustainability communication expert, she designs and delivers training programs for children, youth, civil society organizations, and the business world. Through her customized sustainability communication trainings for institutions, she highlights that environmental transformation is possible not only through practices but also through the right communication language.
The producer and host of the podcast 'İklimden Bi Haber' (Climate News), Mıstıkoğlu also produces climate-focused content on her YouTube channel. In her program series titled 'Startupların İklimi' (The Climate of Startups), she examines the relationship between the entrepreneurship ecosystem and the climate crisis from different perspectives.
Sharing her assessments on sustainability and the climate agenda through weekly columns in Muhalif Medya and monthly articles in Install Magazine, Mıstıkoğlu produces social media content focused on transparency and conscious consumption against greenwashing practices by reviewing brands' sustainability reports.
In her talks, she addresses the climate crisis not only through scientific data but through the lens of communication, trust, and behavioral change. She believes that the most powerful tool for institutions, brands, and individuals on their sustainability journey is effective communication.
- Climate Communication
- Sustainability Communication
- Greenwashing and Trust Communication
- Communicating the Climate Crisis Effectively
- Sustainability Communication for Brands
- Responsible Consumption Culture
- Media and Climate Journalism
- Climate Literacy
- Climate Communication with Youth
- Behavioral Change and Communication
Featured Speakers
BİRNUR TEMEL BİRTANE
Agriculture • Art • Social Impact • Cultural Heritage
Approaching art as a powerful tool for social transformation, Birnur Temel Birtane is a multidisciplinary creative leader whose practice is shaped by agriculture, craft, cultural heritage, and social impact.
After studying sculpture and art history at the Nova Scotia College of Art and Design, Birtane served as Artist Program Manager and Curator on the curatorial team of Istanbul Modern Art Museum between 2009 and 2015, taking an active role in international exhibitions and publication projects.
Founded in 2017, MILKist stands out as a pioneering platform that brings together art and social design. Through collaborations with the United Nations, the Ministry of National Education, and civil society organizations, it has developed natural ink workshops and creative programs focused on psychosocial support for children, women, and vulnerable groups living in different cities across Türkiye, especially in rural areas.
Her work, developed through natural pigments derived from local soil and agricultural waste, has evolved into a strong model centered on social benefit and sustainability through production partnerships with women farmers. This body of work came to life in the book Bir Çiftçinin Renkleri – Doğal Mürekkep.
As an important extension of her work at the intersection of women’s labor, cultural heritage, and climate vulnerability, she served as producer of the film "Olive"- Zeytin, brought to life in collaboration with UN Women Türkiye, Koç University, and UNESCO. The film presents a powerful narrative that makes the production processes, harvest traditions, and struggles of small-scale women farmers in the face of the climate crisis visible.
Bringing the same approach to exhibitions, education, and field projects, Birtane develops curatorial work, social impact initiatives, and healing-focused creative programs that highlight the production and stories of women farmers.
Today, she continues her work at the intersection of agriculture, art, and craft; advancing projects that deepen social justice, resilience, and collective memory.
- The Memory of the Soil: In Search of Color, Story, and Healing
- Color, Soil, and Memory: Making the Invisible Visible
- The Social Power of Art: Lives Transformed Through Creativity
- The Stories of Women Farmers: Production, Labor, and Memory
- From Harvest to Story: The Invisible Colors of Women’s Labor
- Olive: The Story of Soil, Women, and Resilience
- Climate Crisis, Cultural Heritage, and the Quiet Strength of Women
Featured Speakers
SEDEF ÇALARKAN
Luxury Brand Strategy, Concept Design & Experience Curation
Sedef Çalarkan is a pioneering brand creator specializing in concept design, luxury brand perception, and experience-driven branding — bridging aesthetic vision with strategic thinking.
She began her career between 1990 and 1995 by playing an active role in the founding structure of the Fred Perry brand in Turkey, building a strong foundation through her experience in the brand's formation process.
Between 1996 and 2000, through her training and professional experience within LVMH — one of the world's most prestigious luxury groups — she developed an international perspective in luxury retail, premium customer experience, brand management, and merchandising. This foundation forms the basis of the strategic consultancy she provides today, particularly to upper-segment brands.
Through her concept consultancy work at creative design ateliers such as Atelier Derin and Arzu Kaprol, Çalarkan deepened her aesthetic vision and has been behind projects that have given brands powerful identities across different sectors.
With her own brand Osm@n, which she founded in 2005, she pioneered the Neo-Ottoman movement in Turkey — attracting international attention with her distinctive approach of bringing cultural references together with a contemporary design language.
Today, through creative projects she develops particularly in luxury segment brands, VIP events, exclusive experience design, and premium brand positioning, she delivers not just visibility to brands, but lasting perception and lifestyle value.
- Luxury Brand Perception and Premium Experience Design
- From Concept to Identity: Next-Generation Approaches in Brand Creation
- VIP Events and Exclusive Invitation Curation
- Aesthetics, Culture, and Brand Memory
- Storytelling and Positioning in the Premium Segment
Featured Speakers
HİSAR UYAR
Advertising • Artificial Intelligence • Social • Leadership and Entrepreneurship
Believing in the importance of brands not just being visible but building meaningful connections in the world of communication, Hisar Uyar is a communication leader and entrepreneur working in the fields of strategy, creativity, digital culture, and social impact.
Ranking among Turkey's top 100 students in both high school and university entrance exams, Uyar graduated from Istanbul Boys' High School and then from Boğaziçi University's Business Administration Department. Having been interested in entrepreneurship, communication, and business development since his university years, Uyar began his professional career at Turkcell Marketing Communications and Eczacıbaşı Group Corporate Communications teams.
With Ahtapot Advertising Agency, which he founded in 2014, he launched his own entrepreneurial journey in the fields of communication, content, and digital strategy. Today, Ahtapot continues to operate as one of Turkey's leading creative communication agencies, serving leading brands, institutions, and civil society organizations from various sectors. With its sub-agency AI – TAPOT, Ahtapot is also one of the agencies that produces the fastest solutions to the need for an artificial intelligence agency.
Turning to the field of social entrepreneurship with a social impact campaign he launched while a student at Boğaziçi University, Uyar became one of the contributors to the development of the social entrepreneurship ecosystem in Turkey with the "sosyalgirişim.com" platform he founded in 2008. Having provided communication support to many civil society organizations for many years and taking an active role in projects focused on social benefit, Uyar continues to contribute to building strong bridges between the business world and social impact. Continuing his entrepreneurial journey in different fields, Uyar is also among the founding partners of the "mirlers.com" platform, which enables quick and easy ordering of logo-branded textile products, and serves as its marketing director.
Attaching great importance to contributing to the development of the advertising industry, Uyar actively serves on the Board of Directors of the Advertising Creators Association for this purpose. His "No to Free Pitches" campaign, launched in 2025 to draw attention to the value of creative labor and which resonated widely across the industry, was awarded the Special Jury Prize at the 20th MediaCat Felis Awards and the Bumerang Awards organized by the İzmir Advertisers Association.
Sharing his experience in next-generation communication, brand communities, social entrepreneurship, and creative leadership, Hisar Uyar continues to think and produce on how brands can build stronger, more sincere, and more meaningful relationships not only with consumers but also with society.
Talk Topics
- The Rules of the Game in Advertising
- The Present and Future of Artificial Intelligence in Communication
- Social Entrepreneurship and Social Impact
- Creative Leadership and Entrepreneurship
Featured Speakers
NEVRA NERGİZ
Creative Content • Children's Literature • Cultural Communication
With over 20 years of experience in publishing, creative content production, corporate communications, and performing arts, Nevra Nergiz is a powerful storyteller who bridges narrative with strategy.
Beginning her career as an editor at Time Out Istanbul, Nergiz contributed to editorial processes at prestigious publications including Travel + Leisure, Vogue Turkey, and Maison Française Turkey. She then focused on the strategic dimension of content production through leadership roles in brand communications and corporate publishing.
Following her move to Bodrum in 2014, she deepened her work at the intersection of culture, children's literature, and performing arts. With her children's books published by Çınar Yayınları — Bodrum'daki Acayip Günlerim, Ormanın Hazineleri, and Mektubun Peşinde — she built a strong connection with young readers, and adapted Ormanın Hazineleri for the theater stage, transforming story into experience.
Through her projects including the Sevgili Bodrum digital publication, Bodrum Children's Festival, and Inspera Children's Theatre, she has created not only content but also cultural communities and sustainable experience spaces.
On the ETC Creative Talks stage, she speaks on the creative and intellectual dimensions of producing for children, the transformation of story from page to stage, quality content production and narrative building, and the dynamics of creating community through art and experience.
With her focus on the transformative power of narrative and the unifying effect of storytelling, she offers an inspiring and thought-provoking perspective.
- Creating for Children: Creativity, Responsibility, and Meaning
- The Transformation of Story: From Page to Stage
- Quality Content Production and Narrative Building
- Creating Community Through Art and Experience
Featured Speakers
DILARA MORAN
Healthy Living, Mental Balance & Conscious Leadership
Working in the fields of healthy living, mental balance, and conscious leadership, Dilara Moran supports individuals and organizations in building more balanced, focused, and resilient structures through her distinctive approach that bridges ancient practices with contemporary nervous system science.
Specializing in Kundalini Yoga technology, the vibrational power of sound, and contemporary nervous system science, Moran completed her training at RA MA Institute (USA & Spain); in the 2024–2025 period, she deepened her Naad & Sound Yoga expertise with Leo Cosendai.
In her work, Moran focuses on the regulatory effects of breath, vibration, and conscious attention practices on the nervous system, designing her individual and corporate programs within a strategic framework that responds to the high pace of modern life.
Her 17 years of international experience in the advertising industry — including work with global organizations such as Ogilvy New York — gave her a close understanding of the rhythm of corporate life, leadership dynamics, and high-performance culture.
In 2020, she founded ONG Center in Istanbul, creating a contemporary space for meditation, sound, and nervous system regulation.
In her private experiences with entrepreneurs, creative industry professionals, senior executives, and organizations, Dilara Moran focuses on strengthening the nervous system capacity that underpins performance, creativity, stress management, and conscious leadership.
Her work offers organizations a new perspective on focus, resilience, emotional balance, and sustainable performance in modern business life.
- Nervous System Regulation and Sustainable Performance in Modern Business Life
- High Pace, Clear Mind: Stress Management and Focus Skills
- Conscious Leadership: Emotional Balance, Resilience, and Decision Quality
- The Invisible Foundation of Creativity and Performance: Nervous System Capacity
- Corporate Wellbeing Experiences with Breath, Sound, and Attention Practices
- Mental Resilience and Energy Management for Entrepreneurs and Leaders
- A Culture of Balance, Connection, and Collective Resilience in Teams
Featured Speakers
CEM DENİZ KUT
Strategy, Energy Policies & Cultural Projects
A multidisciplinary professional with nearly 20 years of experience in political economy, energy policies, international relations, and business development — bridging strategy with cultural production. Expert in analyzing complex systems and developing projects focused on sustainable growth and impact.
As Country Director for Les Grands Chais de France Turkey, responsible for strategy and business development, he grew market share from 1% to 8% in four years; at Baron Wine, he led a transformation that grew company revenues sixfold.
On the academic side, he lectured on energy policies and international relations; he is currently pursuing a doctorate at Boğaziçi University focused on the relationship between energy security and foreign policy.
Today, through Komet, the company he co-founded, he develops projects focused on cultural heritage, education, and sustainability — including UNESCO-linked internationally awarded museum and education projects, exhibition and experience designs, and initiatives for passing culture and knowledge to new generations.
- Energy Policies and Global Power Dynamics
- Strategic Thinking and Business Development
- Cultural Heritage, Sustainability, and Experience Design
- Bridging Academia, Business, and Culture
Featured Speakers
ŞEBNEM GÜNEYMAN
Healthy Living • Living with Diabetes • Mind & Emotion Management
Şebnem Güneyman is a pioneering trainer, author, and speaker who approaches health not merely as a physical condition, but as a whole made up of the mind, emotions, lifestyle habits, and social systems.
Born in Istanbul, Güneyman completed her education in Germany Language and Literature and English Language and Literature in Switzerland and England; she began her international career in translation and communications management at companies operating across the United States, Russia, and Europe.
She deepened her professional journey in the health field by working on health tourism at Methodist Hospital in Houston, USA, and later enriched her holistic approach to well-being through work at a detox center in Thailand.
As Turkey's first Living with Diabetes Coach, she has taken on a pioneering role in diabetes awareness and sustainable lifestyle habits. She is also the founding president of the Şişli branch of the Living with Diabetes Association and continues to serve actively in leadership.
In the world of television, she reached wide audiences through health programs she prepared and presented on Kanal D, Show Max, Karadeniz TV, and Cem TV, and she also brought her knowledge and experience into print through books on life, health, and personal transformation.
Through trainings, seminars, and inspiring talks for both corporate and individual life, she powerfully conveys that health is shaped not only by the body, but also by emotions, thoughts, and the choices we make in life.
- What Is Health, Really? Looking Beyond What We Know
- Who Does Modern Life Serve? Health from Education Systems to Daily Life
- How Do Our Expectations Shape Our Bodies?
- Mind, Emotion, and Body: How Does Our Story Write Our Health?
- Jealousy, Ambition, Competition: The Hidden Cost of Success
- The Endings We Cannot Control and the Body Language of Stress
- Living with Diabetes: A Life Design
- How to Stay Well Without Burning Out in Corporate Life
- Emotional Resilience and Healthy Mind Management
- Healthy Living Is Not a Result, It Is a Culture
Featured Speakers
AYÇA AYTAÇ
Career • Awareness • Decision Making • Transformation
Believing that career decisions are shaped not only by the right choices but by how well one knows oneself, Ayça Aytaç is a PCC (ICF) and MYK certified professional coach and trainer. She brings together coaching and experiential learning to help individuals restructure their perspectives, clarify their decisions, and take action.
Having started her career as a client relations director at advertising agencies, Aytaç transferred her experience in strategic communication and project management to the field of human development, bridging corporate reality with the perspective of individual transformation.
To date, she has accompanied thousands of people in their career and development journeys through hundreds of trainings and workshops with public institutions, private sector organizations, universities, and civil society organizations. She has designed and facilitated coaching processes within the YeniBirLider Association LEAD21 Fellowship Program, and has actively contributed to Erasmus+ and European Union projects, developing and implementing training and development programs on an international scale.
She is specialized in NLP Master Practitioner (Richard Bandler licensed), EMCC Mentoring Instructorship, Paul Ekman micro-expression and emotion analysis, and ICF accredited breath coaching. She is the author of the book Steps Toward My Career.
- Finding Direction in the Career Journey: Self-Awareness and Decision Making
- The Role of Family in Career Planning and Awareness in Youth
- The Power of the Mind: Positive Mindset and Performance with NLP
- Leadership in Uncertainty: Adapting to Change and Process Management
- Discover Yourself: Awareness, Emotional Intelligence and Balance
- Effective Communication with Coaching Competencies
- The Art of Asking Questions: The Power of Questions in Communication
- Developing Awareness and Insight with Points of You®
Featured Speakers
NALAN MİRİ SÖZER
Brand, Communication & Storytelling
A communications professional who combines nearly 30 years of experience in media, publishing, and public relations with entrepreneurship — building powerful connections between brands, content, and stories.
After a career spanning from editorship to editor-in-chief at Turkey's leading publishing groups including Sabah, Hürriyet, and Doğan Burda, she provided strategic communications and brand management consultancy to numerous brands through Hip Creative Agency, which she founded.
With her Tasting Alaçatı and Tasting Bodrum projects, she developed a unique model bringing together experience, content, and community creation.
She documented her travel experience across 73 countries with her twin sons in Hürriyet Seyahat from a 'traveling with children' perspective, developing a distinctive narrative language that feeds storytelling with real-life experience.
Through her writing and columns, she continues to build a narrative centered on stories from everyday life, moments of transformation, and human experience.
- The Power of Story: From Experience to Meaning, From Meaning to Impact
- Women's Power and Transformation: Creating Your Own Path with Awareness
- Balance Between Work and Life: Boundaries, Priorities, and Sustainability
- Brand and Story: Creating Meaning in Communication
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Email: [email protected]
Phone: + 90 (533) 646 54 72
Studio: Istanbul - Izmir - Ankara - Antalya - Bodrum
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ETC Creative Talks is a production of ETC Creative Works.
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